Fernanda Barreno

- GRAPHIC DESIGN
- ILLUSTRATOR
- CALLIGRAPHY AND LETTERING

I am passionate about bold visual communication and love making my graphic designs stand out through color and shape. In my work, I used to combine illustration with a neat and strategic process to fulfill any creative project. I love to play with dynamic and modern graphic styles to achieve unique, elegant, and beautiful results.

University Degree

• Design with Mention in Graphic Design and Visual Communication (2012)

Pontificia Universidad Católica del Ecuador

puce.edu.ec

University Postgraduate Degree

• Master in Strategic Communication, Digital Communication (2024)

Universidad Técnica Particular de Loja. UTPL

utpl.edu.ec

• Postgraduate Degree in Advanced Graphic Design

Packaging, Editorial, and Branding (2016)

Idep, Escola Superior d'Imatge i Disseny, Spain

idep.es

• Postgraduate Degree in Illustration (2015)

Bau, Design College of Barcelona, Spain

baued.es/en

More than a decade of experience!

I specialized in branding, packaging, editorial design, illustration, fashion-and-surface patterns design, copywriting, marketing strategies, and teaching. I have worked on many projects that include various markets such as luxury products, fashion, lifestyle, retail, food, beverages, restaurants, sports, furniture, cosmetics, health, events, personal brands, book covers, and more.

Links

UNIVERSIDAD DE PALERMO, ARGENTINA

Exposition on Graphic Design as Cultural Agent for the XVI Encuentro Virtual Latinoamericano de Diseño

UNIVERSIDAD DE PALERMO, ARGENTINA

Video exposition on Graphic Design and Brands for the XVI Encuentro Virtual Latinoamericano de Diseño

DISEÑO EN ECUADOR

I had the pleasure of talking about my work as a graphic designer and illustrator in this interview for Diseño en Ecuador, an important design, architecture, and art platform

FOROALFA

Article for FOROALFA about art as one of the most relevant, profound expressions of the human being and its social and cultural impact

WOMEN DESIGNERS

WOMEN designers | MUJERES diseñadoras exposes the work of professional women: artists and designers from all over the world

Services

Graphic Design, Branding, Packaging, Creative Direction, Advertising Design, Marketing Strategies, Editorial Design, Copywriting, Illustration, Stationery, Social Media Content,

Fashion-and-Surface Pattern Design, Naming, Teaching.